Review of Oxo Measuring Cups
Posted on March 10th, 2009 in Kitchen
In March of 2009, we paid $7.99 for the Oxo Good Grips 2-Cup Angled Measuring Cup. (There is also a 4-Cup and 1-Cup size, but we just got the 2-Cup size). Here’s our review.
I learned about the Oxo Angled Measuring Cup after seeing a video of Alex Lee, president of Oxo, speak about the usability and accessible issues their company tries to address with their products.
Below is the video if you want to watch it, but it’s kind of long. Around the 16:30 mark is where Alex starts talking about the measuring cup.
To summarize Alex’s points, when Oxo makes something, they want it to be easy to use and easy to understand. He describes how his research group had some focus groups with people in their own kitchen.
“What’s wrong with your measuring cup?”, they’d ask.
And people, for the most part, didn’t have any major complaints. Answers received were along the lines of “It’s glass, so if it drops, it breaks,” (Oxo’s cup is plastic, not glass like) or “When it’s greasy, it’s slippery” (Oxo’s cup has their good grips material on the handle). But nobody mentioned anything else.
“Ok, show us how you measure”, Oxo would ask them.
And that’s when the fun started. The people would pour, bend down to look at the measurement, pour some out, bend down and look at it again, and did this four or five times. As Alex Lee from Oxo states, nobody mentioned this as a problem. This is an accepted part of the process of measuring.
A solution to the unnoticed problem
It wasn’t until people saw the innovative measuring cup that they realized there was a problem to begin with. The Oxo cups have an inclined measuring ramp on the inside of the cup, making it easy to see measurements from any angle, even from directly overhead. This makes measuring easier, faster, and more consistent.
Bottom Line
The Oxo Good Grips Angled Measuring Cup is a great addition to any kitchen. Because it is made of plastic instead of glass, so there are some liquids that cannot be used in this cup, but that’s up to you and your kitchen as to whether that is an issue. But even if you had a glass one, this will likely be the measuring cup you reach for first for many cases – it makes measuring that much easier and simpler.
Our family likes the Oxo Good Grips Angled Measuring Cup.
If you buy it
If you decide to buy the Oxo Measuring Cup, please consider using the link on this page to do so. It counts as a referral for us and doesn’t cost you a penny extra.